Retail Manufacturer Black Diamond Uses AEM Mobile to Arm Sales Reps with Powerful App

Hear from Eric Wynn, Marketing Director from Black Diamond and Matt Law, Executive Creative Director from Blink Worldwide about the decision to transition from a traditional, printed “workbook” used by their sales team for years to a compelling, always up-to-date mobile app. Hear how Black Diamond used Adobe Experience Manager Mobile to build an experience that contains all of their SKUs, product specs and sales training that is already saving thousands in production costs and generating net new revenue.