People Metric in Adobe Analytics
Adobe Analytics now offers a People metric to de-duplicate visitors based on the Adobe Experience Cloud Device Co-op! If you are a part of Device Co-op, you can calculate metrics based on people, not just visitors. This video provides more information and shows you how to get started.
For more information on Device Co-op, go to https://marketing.adobe.com/resources/help/en_US/mcdc/.
For more information on People Metric, go to https://marketing.adobe.com/resources/help/en_US/mcdc/mcdc-people.html.
For more information on Device Co-op, go to https://marketing.adobe.com/resources/help/en_US/mcdc/.
For more information on People Metric, go to https://marketing.adobe.com/resources/help/en_US/mcdc/mcdc-people.html.
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